The study involved four major activities to estimate the current size of the orthodontic supplies market. Exhaustive secondary research was done to collect information on the market and its different subsegments. The next step was to validate these findings, assumptions, and sizing with industry experts across the value chain through primary research. Both top-down and bottom-up approaches were employed to estimate the complete market size. Thereafter, market breakdown and data triangulation procedures were used to estimate the market size of the segments and subsegments.
Secondary Research
In the secondary research process, various sources were utilized to identify and gather information for the study of the orthodontic supplies market. These sources included company annual reports, press releases, investor presentations, white papers, certified publications, and articles by recognized authors. We also consulted reputable websites, regulatory bodies, and databases such as D&B Hoovers, Bloomberg Business, and Factiva.
This research aimed to gather crucial information about the leading companies in the industry, market classification, and segmentation based on industry trends, down to the most detailed levels, including geographic markets. Additionally, we focused on key developments related to the market. Through this secondary research, a database of key industry leaders was created.
Primary Research
Extensive primary research was conducted after gathering information about the orthodontic supplies market through secondary research. Several primary interviews were held with market experts from both the demand and supply sides across major regions, including North America, Europe, Asia Pacific, Latin America, and the Middle East & Africa. Data was collected through questionnaires, emails, and telephone interviews. The primary sources from the supply side included various industry experts, such as Chief Executive Officers (CEOs), Vice Presidents (VPs), Directors of business development, marketing, product development/innovation teams, and other key executives from manufacturers and distributors operating in the orthodontic supplies market, as well as key opinion leaders.
Primary interviews were conducted to gather valuable insights, including market statistics, revenue data from products and services, market breakdowns, market size estimations, market forecasting, and data triangulation. This primary research also provided an understanding of various trends related to technologies, applications, industry verticals, and regions. Stakeholders, including customers and end users, were interviewed to gain the buyers' perspective on suppliers, the products themselves, their current usage, and the future outlook of their businesses. This information is crucial as it impacts the overall market dynamics.
The following is a breakdown of the primary respondents:
Note 1: C-level executives include CEOs, COOs, CTOs, and VPs.
Note 2: Others include sales, marketing, and product managers.
Note 3: Companies are classified into tiers based on their total revenue. As of 2024: Tier 1 = >USD 1 billion, Tier 2 = USD 500 million to USD 1 billion, Tier 3 = < USD 500 million.
To know about the assumptions considered for the study, download the pdf brochure
Market Size Estimation
The research methodology used to estimate the size of the orthodontic supplies market includes the following details.
The market sizing was undertaken from the global side.
Country-level Analysis: The size of the orthodontic supplies market was obtained from the annual presentations of leading players and secondary data available in the public domain. Shares of products in the overall orthodontic supplies market were obtained from secondary data and validated by primary participants to arrive at the total orthodontic supplies market. Primary participants further validated the numbers.
Geographic Market Assessment (By Region & Country): The geographic assessment was done using the following approaches:
Approach 1: Geographic revenue contributions/splits of leading players in the market (wherever available) and respective growth trends
Approach 2: Geographic adoption trends for individual product segments by end users and growth prospects for each of the segments (assumptions and indicative estimates validated from primary interviews)
At each point, the assumptions and approaches were validated by industry experts who were contacted during primary research. Considering the limitations of data available from secondary research, revenue estimates for individual companies (for the overall orthodontic supplies market and geographic market assessment) were ascertained based on a detailed analysis of their respective product offerings, geographic reach/strength (direct or through distributors or suppliers), and the shares of the leading players in a particular region or country.
Global Orthodontic Supplies Market Size: Bottom-up Approach & Top-down Approach
Data Triangulation
The market was split into several segments and subsegments after arriving at the overall market size—using the market size estimation processes. Data triangulation and market breakdown procedures were employed to complete the overall market engineering process and arrive at the exact statistics of each market segment and subsegment. The data was triangulated by studying various factors and trends from both the demand and supply sides in the orthodontic supplies market.
Market Definition
Orthodontic supplies are specialized dentistry products that enable the effective treatment of malocclusions and jaw disorders (such as overbite and crossbite). These products can be used to straighten teeth, correct an irregular bite, close gaps between the teeth, and bring the teeth and lips into proper alignment. These include fixed brackets, removable braces, adhesives, headgear, and other accessories such as rubber bands and retainers. There has been an increase in the availability of high-quality orthodontic supplies, leading to successful clinical outcomes in the market. This has expanded the options for orthodontists and patients to select from a wide range of orthodontic supplies from various brands.
Stakeholders
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Product distributors and channel partners
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Suppliers and distributors of orthodontic dental supplies
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Dental research institutes
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Dental laboratories
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Healthcare services providers (Hospitals and public & private clinics)
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Government associations
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Market research and consulting firms
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Venture capitalists and investors
Report Objectives
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To define, describe, and forecast the orthodontic supplies market by product, patient, distribution channel, end user, and region
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To provide detailed information regarding the major factors influencing the market growth (such as drivers, restraints, opportunities, and challenges)
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To strategically analyze micromarkets with respect to individual growth trends, prospects, and contributions to the overall orthodontic supplies market
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To analyze market opportunities for stakeholders and provide details of the competitive landscape for market leaders
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To forecast the revenue of the market segments concerning six main regions: North America (the US and Canada), Europe (Germany, France, the UK, Italy, Spain, and the Rest of Europe), the Asia Pacific (China, Japan, India, South Korea, Australia, and the Rest of Asia Pacific), Latin America (Mexico, Brazil, and the Rest of Latin America), the Middle East & Africa, and GCC Countries
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To profile the key players in the orthodontic supplies market and comprehensively analyze their global revenue shares and core competencies
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To benchmark players within the market using a proprietary Company Evaluation Matrix framework, which analyzes market players on various parameters within the broad categories of business strategy excellence and strength of product portfolio
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To track and analyze competitive developments, such as product launches & approvals, partnerships, agreements, collaborations, and acquisitions, in the orthodontic supplies market
Growth opportunities and latent adjacency in Orthodontic Supplies Market